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webhdt team was retained by N712 to create a new B2C ecommerce website with the objective of selling nuts, chocolates, sweets and dry fruits directly to customers.
N712 is a new business founded by Catherine and David, an entrepreneurial couple who decided to combine their personal and professional experiences to enter the ecommerce market with a website representing their value of simplicity and effectiveness.
The initial idea was clear: offer the opportunity to buy high quality fresh products online delivered directly to the customer’s door. The mandate was to offer a website that is both attractive and interesting by highlighting the products quality and freshness.
The site structured has been designed to be instinctive for the customers and to make it easy to search for the desired products. With that in mind, the products have been classified by categories and subcategories and details about each product, their benefits and how to keep them fresh, have been added as additional information.
A member only section offers the option of recurring orders. The member can choose the desired format and frequency, be it every two weeks or quarterly. When time comes, an email is automatically sent to the members through nopCommerce services to instruct them to make or update their monthly selection. The orders will then be placed and processed according to the desired frequency.
To facilitate order shipping management, N712 uses the Canada Post plugin offered by webhdt which allows to create label and track orders directly through the website administration.
The site operation and the possibility to deliver to the customer preferred destination were thought to facilitate the client experience and in hope to save them time in their busy schedule.
The features offered on the N712 website were proposed to meet the criteria in order to reach the company target customers and offer them a simple and unique client experience.
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